Public Relations2018-07-03T16:32:30+00:00

Strategic Communication Is The Name Of The Game

All of us, in one way or another practise public relations daily. For an organisation, every phone call, every letter, every face-to-face encounter is a public relations event.

The constant interaction public relations practitioners have with stakeholders, both internally and externally, makes a significant contribution towards establishing a favourable image among customers and clients. Due to the dynamic nature of the profession, public relations have become recognized by the community at large as a profession of high standing. The credibility of organisations is directly affected by the actions and decisions of their public relations practitioners.

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